Yes, absolutely! If your business has multiple locations, you should create separate Schema Markup for each one. This ensures ...

Small, hands-on businesses can skyrocket revenue with savvy local SEO tactics, as almost half of Google searches show local intent. Claiming and optimizing a Google Business Profile (GBP) is pivotal ...

Local businesses need local customers. While there are many ways to capture potential customers, local search engine optimization can create an excellent source of leads. Local search engine ...

New York native and nomad by choice—Emily is a marketing & PR pro, now the founder of the award-winning R Public Relations, New York. Marketing and public relations (PR) help ensure a business can ...

While most SEO articles debate minor ranking factors, Google is fundamentally rebuilding how local search works.

Discover the differences between organic and paid search and social media strategies for local businesses. Make informed decisions on where to invest your time and resources. Local business owners ...

Hector Home Services Marketing says this shift has become increasingly important as contractors navigate tighter margins and ...

Most Small businesses invest heavily in storefronts yet remain invisible online when nearby customers search for their ...

Audience makes up the core difference between traditional SEO and local SEO. Whereas the central goal of traditional SEO is typically to increase visibility in search engine results for a national or ...

As is the case with B2B keyword research and other niche-specific SEO activities, home services SEO has both: This article tackles general SEO best practices and uniquely effective tactics for home ...